H&M Global Creative

Party Season

Fashion update catalogue featuring the holidays seasons best fashion from fast fashion retailer H&M.

H&M Holiday ’15 Party dressing catalogue
Project scope included concept development, product selection with the buying team, styling direction, casting and photography art direction as lead creative on set. Post-shoot designs, seasonal magazine spreads, online experience and campaign guidelines.
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Client: H&M Global Creative
Creative: Mikael Kangas
Photographer: Peter Gehrke
Models: Bianca Balti, Heather Marks