Mikael Kangas is a senior creative based in New York, Los Angeles and Stockholm.

Mikael Kangas is a
senior creative based in
New York, Los Angeles and
Stockholm.

Over 15 years of experience as creative lead collaborating with in-house teams at global brands creating content across print, digital and moving image.

During Mikael's time with H&M, both as a consultant and part of the in-house team, he developed concept and executed close to a 100 campaigns, catalogs and lookbooks for the global fast fashion retailer. Scope included product alignment with business teams, concept development and overseeing photo shoots all around the world. On set responsibilities covered creative direction and feedback on styling, hair, makeup and photography to ensure executed on brand.
In addition to his extensive fast fashion experience other long-term collaboration include runway brands like BCBG, HERVÉ LÉGER and Michael Kors Collection where he worked on content strategy and elevating creative spanning runway shows, social media, ecomm and advertising.

Creative direction
Concept Development
Photography Art Direction
Design

Rebrand
Brand Identity
Brand Guidelines
Start-up

360° Campaigns
Micro-site creative
Digital
Print
Moving image content
Lookbooks

With a unique point of view, innate understanding of visual communication and sense of style - Mikael always brings an elevated aesthetic to commercially focused concepts. Always staying true to each brands DNA while adapting them for today's ever changing consumer market.
Art buying, planning and production available through Studio Lou.
Ask, suggest or comment on any project by contacting studio[at]mikaelkangas.com